G corp : User-Centered Design

iF Design Award & Red Dot Award 2015 iF DESIGN AWARD 2015 :: MARINE-B Red Dot Design Yearbook 2015/2016  MARINE-B

2015 Red Dot Awards Winner IF Awards Winner a prize-winning work Bodyboard Marine B EPS core board / neopran skins #reddotaward

Smart Design on Redesigning NYC's Iconic Trash Can With research, ergonomic insight and clever design, the veteran design firm lives up to their name By Rain Noe - July 24 In this age of technological gizmos and design-for-Instagram, it's easy to forget what the real promise of industrial design is: To deliver useful, durable, attractive, ergonomic, mass-manufacturable objects to the masses. Smart Design recently tackled such a project by entering the BetterBin Design Competition , which asked entrants to redesign New York City's ubiquitous--and very long-in-the-tooth--green trash cans.  "New York City is home to more than 23,250 public street litter baskets," the competition brief reads. "The most widespread design—the green, wire-mesh basket—is affordable, easy to service and has remained largely unchanged since the 1930s. While iconic to the streets of New York, the wire basket is in need of a redesign to better address the current and...

MORPH - Exploring the boundary between Art and Robotics Designer: AUGMENTL & MINDBUFFER / Client: Interactive Installation Design Research Morph is the first example of a fully actuated and touch-sensitive luminous spherical surface. It is a reinvention of the digital canvas that allows artists to experiment with more than just light and sound. This is the future of tangible media, a fully modular and flexible framework that allows for rapid expansion and experimentation with both form and function. Design Team Nicholas Perillo (Director at AUGMENTL), Joshua Batty (Co-Director at MindBuffer), Mitchell Nordine (Co-Director at MindBuffer) Nicholas Perillo of AUGMENTL, the designer, explains it by saying "Morph is a modular, kinetic, audiovisual installation that reaches beyond traditional 2D pixel arrays into the relatively untouched realm of 3D, life-like digital interactivity. It demonstrates the possibilities of functional tangible media prototypes an...

Same item, different thoughts"   These giant clothespins are really cute because, you have to push really hard on that top part with both hands, and then the garment just drops on the floor. If you want to hang something, you need two people, one to push and one to place. Also, last weekend we got hammered and Darren stuck his nose into the clip part and we clipped his nose and posted the photo on Instagram! OMG LOL! He had to go to the ER but it was hilarious!" Clever products, industrial design "You know how bottles aren't flat on the bottom, so there's no way to place them onto a tabletop? Well, I designed this thing that lets you hang the bottle from the edge of a tabletop. While it reduces legroom, the trade-off of finally being able to bring a bottle to a table is worth it. (Wait--bottles aren't flat on the bottom, right?)" For everyone "This braille watch is designed for the blind. Even though by definition they...

InfraTrac and Aerosint Collaborate on Anti-Counterfeiting Technology for Multi-material AM Manufacturers may be staking their brand reputation, and the safety of their customers, on the authenticity of parts and materials. Products produced via additive manufacturing are particularly vulnerable since the printing is often outsourced, creating InfraTrac's method uses a small spot of compatible print materials  as taggant, layered inside like peanut butter and jelly  hidden in a sandwich. (Image source: David Ian Forbes) by: Tracey Schelmetic   Automation & Motion Control   3D Printing  July 15, 2019

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